2010 in Review: A Great Year For Lisbon


The Best Food Year Ever
The year 2010 will stand out in Lisbon for the quality of the city’s new restaurants and promising new chefs. The year started with the New York Times highlighting those chefs, and a number of notable restaurants opened throughout the months that followed.
The first one was Largo, with its beautiful interior and refined cuisine, and later came a trio that already rank among the best in the city: Assinatura, Pedro e o Lobo, and Bistro 100 Maneiras.
Also making news was the opening of two restaurants related to the local fashion world, Opaq and Unique which surprised by paying as much attention to the quality of the menu as they did to the décor and ambience.
Another trendy new restaurant opened later in the year, D’Oliva, which arrived from Porto.
Lisbon’s rise as a gastronomic destination also led to a major article focusing on the city’s best restaurants in Bell’Europa magazine.

The Discovery of Americans
Although the travel industry around the world is complaining of a not-so-positive year, Lisbon can’t really do that because it had at least one emerging market: Americans. The city reportedly received 12.6% more travelers from the United States, perhaps helped by its recent exposure in American media: First it was its selection as the backdrop for the new J. Crew catalogue, and days later as a featured destination in the annual Sports Illustrated Swimsuit Edition. Later came an exhibition of Portuguese design at the MoMA in New York, and over the summer, ABC’s “The Bachelorette” found romance in the city.
Throughout the year Portugal was also featured in several articles in the New York Times’ travel sections, from its “Great Plains”, to the wine country in the north, to advice on spending Christmas in Lisbon, in an article with the collaboration of GoLisbon.com.
Finally, a slice of Lisbon (literraly) is now also available every day in New York, via the best chocolate cake in the world.

More Tourist Satisfaction
2010 also confirmed that Lisbon is a rewarding place to visit. A tourist survey showed strong tourist satisfaction, and the city won “Best Destination” at the European Consumers Choice Awards — and for the second consecutive year, Europe’s Leading City Break Destination at the World Travel Awards.

Cheers with a Glass of Wine
Lisbon has many reasons to celebrate 2010 and to look forward to an even more positive 2011 (despite all the pessimistic reports of economic crisis on the news), and for that it may celebrate with a glass of wine. This year the bars that opened in the city seemed to all focus on local wines, from the renovated Artis to the recent Grapes & Bites, and new restaurants serving traditional Portuguese food accompanied by wine by the glass such as Taberna Tosca.

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